Marketing

Marketing creates proactive, innovative, and comprehensive marketing, communications, and branding strategies that highlight Drexel’s academic strengths and research while emphasizing the value and potential of the experiential education model. 

Our Marketing teams shape and execute Drexel’s comprehensive brand strategy and positioning to ensure that the Drexel University enterprise-level identity is consistently and effectively conveyed to our audiences. These efforts translate to play a prominent role in our graduate enrollment, undergraduate enrollment, and retention marketing and communication strategies. 

As the in-house agency for the University, our Graduate and Undergraduate Marketing Strategy teams develop, implement, and maintain UMAC's marketing and communication efforts supporting the University's recruitment and retention goals to meet or exceed enrollment and revenue objectives in addition to enhancing Drexel's enterprise-level branding efforts.

If you are interested in engaging with the marketing team on a project or are looking to launch your own marketing campaign for your organization, please see below for opportunities.

Types of Campaigns

Marketing, Creative, or Design Projects

We offer a range of opportunities to elevate your organizational brand and to captivate and connect with a desired target audience through marketing plan development, creative explorations, and design projects. Partner with us to implement surround-sound strategies for crafting messaging platforms and engaging content, including visual identity marks, print collateral, graphics, photography, motion solutions, and more.

To request support in developing a marketing, creative, or design project, please fill out the marketing request form below, and we will be in touch to discuss your vision. 

Marketing Request Form

Paid Advertising Campaigns

Paid advertising campaigns can be a great strategy to not only establish brand equity but also drive traffic to your website or microsite. You can work with us and our strategic advertising partner to design and launch an effective paid advertising campaign. For more information on the process of learning about a campaign, please visit our webpage on comprehensive paid campaigns

Want to drive more traffic to your website? You can also launch a paid search (pay-per-click) campaign with one of our strategic partners. Simply fill out the PPC Form to let us know what your marketing needs are.  

Want to Know More?

Photo & Video Release Permission

If you need permission to feature a person or group of people, please find the photo and video release form below. 

Photo & Video Release Form

Nadine Ezzat

Vice President, Marketing & Communications

Craig Kampes

Vice President, Marketing & Communications