University Marketing & Communications
Drexel Front of Main Building

University Marketing & Communications

Tracy Powell

Tracy Powell

Senior Vice President, University Marketing & Communications
Main Building
3141 Chestnut Street
Philadelphia, PA 19104
tbp36@drexel.edu

Division of University Marketing & Communications

Led by Senior Vice President Tracy Powell, the Division of University Marketing & Communications (UMAC) partners with University leadership, faculty, professional staff, and community members to develop and execute essential brand-focused marketing and messaging strategies in alignment with Drexel’s 2030: Designing the Future strategic plan and primary organizational goals.

Utilizing a coordinated surround sound approach that encompasses messaging platforms in all mediums and at all levels, UMAC is focused on sharing the Drexel story with a wide array of internal and external audiences through a unified, impactful delivery that reflects the University’s core values, vision, and mission.

Read More About Senior Vice President Tracy Powell

Publications

Exel Magazine
Exel Magazine 
An award-winning annual magazine overviewing the University’s fast-growing research enterprise.
Drexel Magazine
Drexel Magazine 
A magazine for alumni and friends of the University published three times a year.
Drexel News Blog
Drexel News Blog 
The blog offers expert perspectives on timely topics and a look behind the stories and research making news at Drexel. 
Drexel Now
eNewsletters
Choose your subscription preferences to Drexel's digital newsletters here and stay on top of University news, events or staff announcements. 

Our Work

From marketing brochures to news articles, the division of University Marketing & Communications handles it all.
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Forever Dragons: The Future Is Now in Your Hands

At Drexel University, we want to celebrate our graduating Forever Dragons. We know you have worked hard, made meaningful memories, and pushed beyond the limits of what’s expected to reach this important milestone. And wherever you go in life, personally or professionally, Drexel will always be your home. As our Class of 2023 Dragons take this next step, we know that they will continue to make an impact on the world and move forward as if failure was not an option. The future is now in the hands of our Forever Dragons, and we can't wait to see what they will do!

Drexel News

A crossing guard stops traffic. BBQ Grill Tips, Vacation Rental Safety and Other Timely FYIs
Jul 28, 2025
Public Safety & U – July 2025
school desk stock Drexel to Expand Teacher Residency Model in Philadelphia with Support From William Penn Foundation
Jul 24, 2025
In an ongoing effort to support Philadelphia’s K-12 schools by growing the number of certified teachers, Drexel University is expanding its teacher residency program, which helps current and prospective teachers obtain Pennsylvania teaching certifications. Supported by a $600,000 multi-year grant from the William Penn Foundation, Drexel’s School of Education will train and certify 25 teachers over the next three years using a teacher residency model similar to the one it launched with Boys’ Latin of Philadelphia Charter School in 2020.
water droplet Drexel to Lead $5 Million Multinational Effort to Produce MXene Materials for Water Desalination and Medical Diagnostics
Jul 23, 2025
Drexel University is embarking on a three-year, $5-million multinational collaboration to produce MXene nanomaterials. The project, which is a collaboration with Kalifa University in the United Arab Emirates, the University of Padua in Italy and the Kyiv, Ukraine-based MXene manufacturing company Carbon-Ukraine, seeks to use the promising nanomaterial, first discovered at Drexel, to provide clean drinking water for arid areas of the world threatened by climate change and improve cell labeling and tracking technology for biomedical analysis.
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In the News

The Happiness Lab
Jul 17, 2025
Eric Zillmer, PsyD, Carl R. Pacifico professor of Neuropsychology, and Amanda Moore, a recent graduate, both from the College of Arts and Sciences, were featured on a July 17 WTXF-TV (FOX-29)'s "Good Day" show about how Zillmer's psychology students have mapped out local landmarks and hidden destinations where they feel happiest in Philadelphia.
Fixing the R&D Tax Code Blunder Isn’t a Victory, It’s a Reset
Jul 15, 2025
Andrew Leahey, JD, an adjunct professor in the Kline School of Law, authored a July 15 column for Bloomberg Law about how the U.S. should formulate forward-looking research and development tax frameworks to stay globally competitive.
How Lauren Sanchez's Net Worth Was Transformed by Marrying Jeff Bezos
Jul 3, 2025
Hilde van den Bulck, PhD, a professor in the College of Arts and Sciences, was quoted in a July 3 Newsweek article about how Lauren Sanchez’s net worth and cultural capital has changed since marrying Jeff Bezos.
Pursuit of Happiness: Drexel Students Map Philadelphia’s Happy Places
Jul 1, 2025
A June 25 column for The Conversation authored by Eric Zillmer, PsyD, Carl R. Pacifico professor of Neuropsychology in the College of Arts and Sciences, about how his psychology students have mapped out local landmarks and hidden destinations where they feel happiest in Philadelphia has been republished July 1 in the Metro Philadelphia.
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