University Marketing & Communications
Drexel Front of Main Building

University Marketing & Communications

Tracy Powell

Tracy Powell

Senior Vice President, University Marketing & Communications
Main Building
3141 Chestnut Street
Philadelphia, PA 19104
tbp36@drexel.edu

Division of University Marketing & Communications

Led by Senior Vice President Tracy Powell, the Division of University Marketing & Communications (UMAC) partners with University leadership, faculty, professional staff, and community members to develop and execute essential brand-focused marketing and messaging strategies in alignment with Drexel’s 2030: Designing the Future strategic plan and primary organizational goals.

Utilizing a coordinated surround sound approach that encompasses messaging platforms in all mediums and at all levels, UMAC is focused on sharing the Drexel story with a wide array of internal and external audiences through a unified, impactful delivery that reflects the University’s core values, vision, and mission.

Read More About Senior Vice President Tracy Powell

Publications

Exel Magazine
Exel Magazine 
An award-winning annual magazine overviewing the University’s fast-growing research enterprise.
Drexel Magazine
Drexel Magazine 
A magazine for alumni and friends of the University published three times a year.
Drexel News Blog
Drexel News Blog 
The blog offers expert perspectives on timely topics and a look behind the stories and research making news at Drexel. 
Drexel Now
eNewsletters
Choose your subscription preferences to Drexel's digital newsletters here and stay on top of University news, events or staff announcements. 

Our Work

From marketing brochures to news articles, the division of University Marketing & Communications handles it all.
View Our work
Forever Dragons: The Future Is Now in Your Hands

At Drexel University, we want to celebrate our graduating Forever Dragons. We know you have worked hard, made meaningful memories, and pushed beyond the limits of what’s expected to reach this important milestone. And wherever you go in life, personally or professionally, Drexel will always be your home. As our Class of 2023 Dragons take this next step, we know that they will continue to make an impact on the world and move forward as if failure was not an option. The future is now in the hands of our Forever Dragons, and we can't wait to see what they will do!

Drexel News

storm surge flooding Drexel Environmental Collaboratory Releases Cross-Sector Findings on Severe Weather Recovery Challenges  
Dec 11, 2025
More than 300 representatives from community-based organizations, public health, emergency management, academia, utilities, philanthropy, insurance and finance shared their communities’ experiences with severe weather disasters in a new report from The Environmental Collaboratory at Drexel University. The report identifies avenues for preparing, protecting and supporting communities that have been most affected by increasingly common severe weather.
A sketch of a jade vase by Atharva Gogate, a design graduate student in the Antoinette Westphal College of Media Arts & Design. Student Sketches Bring Drexel’s Historic Objects to Life
Dec 8, 2025
Dragons drew objects from Drexel University’s art collection — and you can now see both the art and the work it inspired in a new, free exhibition.
Drexel Institute on a building with a sculpture of an angel. Drexel History 103: How Well Do You Know Drexel University’s Presidents?
Dec 8, 2025
This quiz is themed around leaders throughout institutional history — including Drexel’s newest president.
View All News

In the News

Why I'm a Zoomers Convert, and You Should Be Too
Dec 8, 2025
Greg Law, assistant director of Employer Relations in Steinbright Career Development Center, was quoted and Danny Yang and Luke Carden, undergraduates in LeBow College of Business, and alumnus Lucas Torpie, were mentioned in a Dec. 8 column in ThinkAdvisor about how companies benefit from working with co-op students.
15 Top Colleges for Launching Your Career
Dec 7, 2025
Drexel was featured in a Dec. 7 Forbes story about universities that focus on preparing their students for finding jobs post-graduation, with programs like co-op and experiential learning opportunities.
Roland Kassis Faced Tax Liens as he was Reinventing Fishtown
Dec 1, 2025
Kevin Gillen, PhD, an adjunct professor in LeBow College of Business, and Andrew Leahy, JD, an assistant teaching professor in the Kline School of Law, were quoted in a Dec. 1 Axios Philadelphia story about one of Fishtown's primary developers facing tax liens.
Sizing Up the New Restrictions on Women’s Fashion in Chechnya  
Nov 26, 2025
Joseph Hancock, PhD, a professor in the Antoinette Westphal College of Media Arts & Design, was quoted in a Nov. 26 Women's Wear Daily story about new regulations in Chechnya prohibiting women from wearing clothing with masculine accents.
View All Coverage