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Go Wild: A Newbie Camper's Kit

Courtney Sabo's Go Wild: A Newbie's Camper Kit packaging project with a cast iron skillet handle sticking out of the packaging

Courtney Sabo

A kit marketed towards people in their 20s who are going on a weekend camping trip for the first time. The kit includes essentials that new campers often forget when packing, including bug spray, mini toilet paper rolls, matches in a waterproof case, a headlamp, a multi-tool with utensils, and a cast iron skillet. The kit resembles a tent, and it displays typography inspired by WPA National Park posters from the 1930s.