U Okay?

Below are creative examples from Drexel University’s multi-channel U Okay? campaign. This marketing effort recognizes the importance of prioritizing mental health and aims to create a campus culture that destigmatizes and encourages help-seeking behavior.

U Okay? Dragons Are Ready To Listen

Whatever your situation may be, Drexel University provides a multitude of resources ready to help. Never be afraid to reach out to someone in the Drexel community. And, if you ever find yourself in need of more support, the Drexel Counseling Center is here to help.

Promotional social graphics.

Stickers encouraging mental health awareness.

PDF Flyers encouraging students to prioritize their mental well-being.

Bracelet encouraging mental health awareness.

Informational postcard with available resources depending on the severity of the need.

Enamel pins encouraging mental health awareness.

Digital signage displayed on campus.

Textured sensory stickers (calm strips) to help regulate emotions.

Drexels Peer Counseling UOkay campaign t-shirt

T-shirt for student peer counselors.

The Surgeon general at Drexel University

Image of Surgeon General's visit to campus, whose own messaging aligned with the campaign.

Behind the Scenes: U Okay?

With this series, University Marketing & Communication partnered with Drexel students, alumni, and other community members to help promote a cultural shift that pushes back against feelings of stigma when seeking services in the Counseling Center. Hear from University administrators and participants to learn more about this important topic to Drexel.