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Kimberlyne Bethea
Kimberlyne Bethea
Adjunct Instructor, Retail & Merchandising



Kimberlyne Bethea, Director of Business Development and Customer Care for Cocona, Inc., is a Drexel University and Fashion Institute of Technology alum with an educational background in fashion, buying and merchandising. Kimberlyne’s career achievements include Senior Buyer with QVC; Senior Account Manager with Sean John clothing brand; and Global Sales Manager for Pacific Coast Feather Co.  She started her career in Macy’s executive training program in designer handbags and accessories. Kimberlyne co-founded and assumed the role of Chief Merchandising Officer of On Camera Sales and Marketing, Inc., a retail marketing firm specializing in television and online product marketing.  A native Brooklynite and New Yorker, Kimberlyne is a PROUD wife of 30+ years to her high school sweetheart, mother of three children, and newly appointed “Mom Mom” to her first grandchild.  

A seasoned expert in product design, buying, merchandising, marketing, and brand management, Kimberlyne’s passion for fashion manifested as a child and has accounted for her longevity in the fashion and retail industry.  

Kimberlyne is pursuing her doctorate degree in Apparel, Merchandising and Design at Iowa State University. Kimberlyne is committed to sharing her industry knowledge and experiences through teaching and mentorship.