Craig Buchholz
Senior Vice President, Global Communications for General Motors
Craig Buchholz has more than 20 years of experience in multiple disciplines of communications. Craig was named senior vice president, Global Communications for General Motors, in April 2020. As GM’s top communications executive, he is responsible for the company’s overall global communications strategy as it executes an unprecedented transformation to become a leader in mobility across electric vehicles, autonomous technology, and connected services. He is a member of the Senior Leadership Team and a senior advisor to CEO Mary Barra.
Prior to joining GM, Craig served as the Chief Communications Officer for Procter & Gamble where he served as a key advisor to the CEO and executive leadership. In his role, he led teams across six business units and five regions that are responsible for driving core messaging to frame the company’s narrative with consumers and stakeholders. He oversaw all elements of communications, including: media relations; policy; financial; crisis management; employee; and corporate citizenship.
Prior to joining P&G, Craig led the Corporate Communications team at Merck, a global healthcare leader. There, he oversaw strategic communications on behalf of the company's prescription medicines, vaccines, biologic therapies, consumer care and animal health products. Craig also led the team responsible for executive communications, including support of Merck's Chairman and CEO. He was closely involved in Merck’s $41 billion acquisition of Schering-Plough.
Before his role at Merck, Craig held a variety of positions at Johnson & Johnson, Pharmacia (now Pfizer), and several public relations and advertising agencies.
Craig is a Fellow of the Aspen Institute, received his J.D. from Drexel University Kline School of Law, and his B.A. from Temple University.