Drexel’s Master of Science in Strategic and Digital Communication prepares students for careers in a wide range of professional activities relating to communication in both media environments and communication contexts that are characterized by advanced digitization. This includes positions in public relations, digital communication, strategic social media communication and specialized positions in many industries.

This MS in Strategic and Digital Communication is designed with career-readiness in mind. With a robust core curriculum, the program provides a strong foundation in theoretical approaches to communication, ethics and media/communication policy. This theoretical basis is designed to ensure that, as the field changes, students have an intellectual framework to evaluate and implement new technology and to adapt to and thrive in changing media environments. Furthermore, the program trains students in leadership skills that will help them to lead teams to be innovative communication professionals in digitized media environments and different organizational communication contexts.

Many of the courses offered in the MS in Strategic and Digital Communication program teach students practical skills that easily and immediately transfer to the workplace. In addition, the program equips graduates with a robust digital portfolio showcasing the student’s skills and expertise, a networking plan, up-to-date résumé and polished LinkedIn profile, along with theoretical and practical knowledge. Graduates leave with at least six months of professional experience in the field, having built career connections, portfolio pieces and industry skills in the process.

WHAT TYPE OF SKILLS WILL YOU GAIN WHILE IN GRADUATE SCHOOL FOR COMMUNICATION?

Master’s in communication students gain both a high-level understanding of media landscapes and the professional skills to master diverse communication forms. Graduates are versed in both digital and print mediums to suit a variety of strategic and digital communication jobs and to show leadership. Skills provided by Drexel’s MS in Strategic and Digital Communication include:

• Strategic Communication
• Public Relations
• Media Relations
• Social Media Communication
• Digital Content Creation
• Digital Publishing
• Social Networking

WHAT CAN YOU DO WITH A MASTER’S IN STRATEGIC AND DIGITAL COMMUNICATION?

The Master’s in Strategic and Digital Communication leads to positions in writing, editing, media production, content creation and many more. The degree is highly transferrable to diverse industries. The median mid-career salary for Master’s in Communication jobs include:

• Advertising, Promotions and Marketing Managers: $124,850
• Public Relations and Fundraising Managers: $104,140
• Public Relations Specialists: $56,770
• Media and Communications Specialists: $52,200

Master’s in Communication salaries reflect median wage data from the U.S. Bureau of Labor Stations Occupational Employment Statistics survey.

How to Apply