Fresh Perspectives Entrepreneurs on the Front Line
December 10, 2021
Coming up with solutions to challenging problems is something people often associate with entrepreneurship. Working in the medical industry requires workers to be leaders, innovative problem solvers, and passionate about their work… all qualities that successful entrepreneurs also possess. While nurses and medical professionals may not come to mind as innovators, they are constantly developing new solutions to problems faced in the medical industry. As a medical professional, it’s important to develop an entrepreneurial mindset to gain an understanding of the business world in order to effectively impact change within their field.
Nurse entrepreneurs help to support and develop a wide range of products and services to build upon their experiences. Cultivating an entrepreneurial mindset is an important stage in the process of becoming a successful entrepreneur. Nurses have a unique opportunity to leverage their work experience to build a business, new devices, create new services, and many other industry related products to help grow and educate the healthcare industry. Learning how to get the ball rolling and turn an idea into reality is where a lot of entrepreneurs struggle. By learning the pillars of the entrepreneurial mindset more nurses can take charge and feel confident in pursuing their ideas for innovation.
Programs like the partnership between SONSIEL (Society of Nurse Scientists Innovators Entrepreneurs & Leaders) and the Charles D. Close School of Entrepreneurship help teach the next generation of nurses to become innovators, entrepreneurs, and leaders in the medical industry. Over the course of two days participants will learn from guest speakers who specialize in nursing innovation and startups and Drexel’s expert faculty; they will also take part in interactive exercises and breakout discussions among other participants. Topics will include:
The Entrepreneurial Mindset.
How to start? - Introducing startup commercialization and the Lean Startup methodology.
What is it? - Problem identification, idea validation and your first business model canvas.
Do they care? – Your critical assumptions and how to perform customer development.
Talking and testing with humans – Identifying early adopters, developing personas and designing effective customer tests.
No matter where you are in your entrepreneurial journey, programs like SONSIEL can help elevate your thought process, and give you the resources you need to create a sustainable business. For more information about the course click here!