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    • Business Dining Etiquette

      November 30, 2016

      Quick tips to help you nail your next business lunch.

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    • How Giving Back Helps You and Others

      November 22, 2016

      The end of year is commonly seen as a charitable time. After all, many end of the year holidays revolve around kindness and generosity. Here’s how you, your company, and the people around you can enjoy and enjoy giving back.

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    • Building a Business Through Social Media

      November 16, 2016

      Social media is a large part of our day-to-day lives, both personally and professionally. Many businesses take to social media to broaden customer reach and brand awareness.

      But where should you begin? And how?

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    • Is Fear an Effective Viral Marketing Tactic?

      October 28, 2016

      Fear is a primal motivator - it taps into basic survival instincts, propels us to think, form opinions, and act quickly. It's no surprise that many marketers rely on fear-based narratives to drive messages or products. We have all seen ads that directly encompass this idea: smoking kills, the negative effects of drugs, political smear campaigns, etc. But do extreme fear-based campaigns actually work?

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    • Face Your Fears

      October 27, 2016

      Here are 5 Common Fears of Entrepreneurship and How to Overcome Them

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    • Startup Day: What to Expect

      October 20, 2016

      Drexel University's Startup Day encompasses Philadelphia's long-standing tradition of entrepreneurship and development. At Drexel's biggest entrepreneurship event of the year, we celebrate the innovative ideas of our city's entrepreneurs, while encouraging the next generation of starters.

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