M.S. in Publication Management

The goal of the M.S. program in publication management is to produce well-informed and skilled publishing professionals. Students will understand state-of-the-art publishing methods and receive grounding in publishing principles in each discipline. Graduates are prepared to understand the technology and process that will allow them to make informed publishing management decisions. Students come to the program with varying levels of publishing experience from both inside and outside of the publishing industry.

		About the program
		Admission/financial aid
		Degree requirements/curriculum
		Course descriptions
		Faculty

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About the Program

Students enter the Publication Management program from diverse undergraduate and professional backgrounds, including liberal arts, business administration, journalism, communications, technical writing, and information studies. The program builds on the individual’s content base by providing in-depth knowledge about the key elements of the publishing process needed by a publishing executive. The program serves the needs of individuals already employed in the publishing industry who are seeking to update or broaden their knowledge as well as those seeking to enter the profession.

Students completing the program may find career opportunities in the management of traditional publishing companies as well as in corporate communication areas of a broad range of business and education. Entrepreneurial opportunities provide another area of career development. All courses in the program are offered in the evening on a part-time or full-time basis.

Requirements for Admission

After admissibility to Drexel graduate studies has been determined, applicants are selected on the basis of college transcripts, a written statement of professional goals and objectives, references, and a personal interview with the graduate advisor.

Financial Assistance

Graduate assistantships are available to selected students. Assistantships provide professional experience, tuition waiver, and stipend. Contact the University Financial Aid Office for information regarding work-study arrangements and student loans.

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Special Topics*

• Book Proposals
• Copyright, Contracts, and Licensing
• Advertising Sales
• International Publishing
• Fiction Writing
• Non-Fiction Writing
• Newspaper Publishing
• Others upon suggestions and department approval
• *Special Topics are offered upon approval and demand electives

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Electives

Electives include but are not limited to the following
ACCT 602	Managerial Accounting	3.0
COM 500	Persuasive Writing and Reading in Communication	3.0
COM 520	Science Writing	3.0
COM 530	Technical and Science Photography	3.0
COM 540	Technical and Science Graphics	3.0
COM 610	Theories of Communication and Persuasion	3.0
COM 620	Message Design and Evaluation	3.0
COM 630	Developing Software Documentation	3.0
COM 640	Desktop Publishing	3.0
COM 645	Strategy and Design for Multimedia	3.0
COM 650	Telecommunications Policy	3.0
COM 655	Telecommunication Policy in the Information Age	3.0
COM 660	Investigative Journalism	3.0
COM 665	Journalists, Courts and the Law	3.0
COM 670	Medical Writing	3.0
COM 675	Grant Writing: Arts/Humanities	3.0
COM 680	Public Relations Strategies	3.0
MKTG 601	Marketing Strategy and Planning	3.0
MKTG 620	Marketing Strategy and Planning	3.0
MKTG 638	New Product Planning, Strategy, and Development*	3.0
ORGB 622	Group and Interpersonal Behavior in Organizations	3.0

*MKTG 638 should be taken after MKTG 620 if possible.