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Helping Phoenixville Find Its Way

March 16, 2010

Three Wayfinding student projects

Students in Graphic Design’s branding and wayfinding course will help revitalize the Borough of Phoenixville with wayfinding signage. Ten students spent the winter term of 2010 creating signage for the Borough with the help of John Luttman, a local artist and adjunct professor, who is interested in improving the quality of life in Phoenixville.

Students exhibited their work in The Phoenixville Wayfinding Exhibition at ARTIFAQT in Phoenixville. The signage will be at all six entrances and throughout the Borough, directing people to places of interest. The Borough’s hope is that the students’ signage will help to make Phoenixville a more walkable and hospitable community.