Music Industry Summer Program
July 8 - July 13, 2018
Exploring the Music Industry Summer Commuter Program for High School Students
About the program
Recorded Music is more than the performer and performance. It is the intersection of business and technology. Behind every artist is a team of professionals recording and mixing sound, marketing and promoting the artist to consumers and media; publishers working to expand the music’s reach through other entertainment outlets, and dozens more individuals crafting virtually every aspect of what will be seen and heard.
Drexel’s Music Industry Summer Program is an intensive one-week, commuter, program for high school students serious about acquiring a head start on understanding the basics and the nuances of this incredibly competitive and energetic industry.
Drexel’s Music Industry Program is nationally known for its student-run enterprises such as MAD Dragon Records, Bantic Media and Mad Dragon Publishing, and its state of the art recording facilities. Drexel’s faculty of music industry professionals teach the summer program and draw course work from the undergraduate curriculum that addresses music recording, production, marketing, management, publishing and more. Through practical classroom lectures and hands-on studio experience, students are ensured valuable insight into this one of a kind program.
Classes will run Monday through Friday between the hours 9:30am – 3:20pm; with one lunch break. Your schedule will include two or three of the following course offerings. Please inform us in your application of your top two preferences for classes from the list below. Students will be able to take two to three courses depending upon their course preferences identified in the application. Each student will have one course in the morning followed by one to two courses after lunch. For example students who rank two technology based courses as their top two preferences will only be able to focus on those two technology courses for the week because of the time requirement for the technology courses. Students selecting all of the business courses as their top choices will be able to take all three of the business courses offered. You can view our scheduling block here.
Audio Engineering: Utilizing Drexel’s state-of-the-art recording facilities, students will learn about the nature of sound and how it is applied to recording and editing music. Students will learn the latest recording equipment and techniques, from setting up microphones to editing on ProTools®, so that they can make and record their own music.
Digital Audio Production: Students will produce their own music in real recording sessions by learning how to listen and what to listen for in the recording process. In addition, students will be taught to use various sound effects, vocal techniques, specialized recording methods and the art of creating electronic based music.
Electronic Music Production: Students will work in a Digital Audio Production Lab with an industry professional to learn production practices used in modern Urban and Electronic Music using Logic Studio.
Music Business: An introduction to four key areas of the music business - the recording industry, publishing, management and touring and concert promotion.
Marketing Music: How is it possible to make an impact in today’s crowded music environment? Utilizing strategic principles and a variety of widely available tools, students will learn how to achieve maximum visibility in the market space and provide optimum opportunity for music in the retail and digital space.
Entrepreneurship for Music: Students will learn the tools to develop and implement a music business. These broad skills are critical knowledge for any music-based career and applicable to any discipline
Orientation: You will have an orientation on Sunday, July 8th for both you and your parents. To get familiarized with where classes will be held on campus during the week, and to obtain dining hall passes for lunch. Students will be expected to report directly to their first class on Monday morning.
Closing Reception: The program is capped by a reception the evening of the last day of the program. Students who complete the one-week program will receive a program certificate.
Facilities: Drexel offers state-of-the-art editing/recording labs and four recording studios, and piano labs.
Meal Plan: Drexel will provide you with lunch every day during your one-week program.
Health Services: You are required to submit proof of health insurance prior to the start of the program.
Housing: This summer program is designed as a commuter program therefore supervised residential housing is not offered. We can make recommendations for accommodations on or near Drexel's campus. Both options require a parent to stay overnight with the student if they are under the age of 18.
- Drexel On-Campus Dorm Accommodations: Short-term housing available to students and their parents in a Drexel Residence Hall. For more information visit: Summer Conference Housing
- The University City Sheraton Hotel: This hotel is walking distance from our campus. Phone (215) 387-8000 or visit University City Sheraton
- The Study hotel: A new hotel on Drexel's campus. Phone (215) 387-1400 or visit The Study
We welcome mature high school students, at least 16 years old, who have completed their sophomore year by July.
Apply by submitting the following items:
- Your high school transcript; official or unofficial transcript. Transcripts can be e-mailed to email@example.com or mailed to the address below.
- A 300-word personal statement discussing your interest in music and the summer program.
A $300 deposit must be included with your application. Acceptable forms of payment are Check or Money Order, or Credit Card (use with online application only).
All applications will be reviewed upon completion and applicants will be notified on a rolling basis. Students who are not accepted into the program will receive a full refund of their $300 application deposit.
Upon acceptance, we will mail an information package to you and your family with additional program information and, of course, more forms to complete. The $300 deposit will be credited towards the full tuition cost. Upon acceptance, your deposit is non-refundable. The balance of $1,100 must be paid by June 22, 2018.
All items must be clearly labeled and mailed to:
ATTN: Music Industry Summer Program Coordinator
URBN Center, Bldg 71-210
3501 Market Street
Philadelphia, PA 19104
How soon will you hear from us? All applications will be reviewed as we receive them and applicants will be notified within 3 weeks from receipt. Admissions decisions are based upon academic preparation and a commitment to learn. We will limit the program to approximately 50 students. We will mail an acceptance letter and an information package to you and your family with additional program information, and of course, more forms to complete. Enrollment is limited and is available on a first-come, first-serve basis upon review and acceptance of the application.
The tuition of $1,400 includes:
- Classes and lectures with Drexel faculty and networking with professionals in the music industry.
- One lunch meal per day.
- Supplies and materials.
- Closing reception for students and parents.
- Tuition does not include student health care coverage. All students must provide proof of insurance in order to enroll in the summer program.
Questions? E-mail firstname.lastname@example.org
Ryan Moys began his career in the music industry playing in bands and recording demos before eventually making the move to study audio production at the Art Institute of Seattle. After spending several years working as a freelance engineer at local recording studios and clubs in Seattle, he eventually made his way back to the Philadelphia area where he grew up. Continuing his career in the Philadelphia music scene, Ryan became the personal engineer for Grammy Award winning record producer James Poyser (Jimmy Fallon Show, Erykah Badu, Common, The Roots, D’Angelo). Working alongside James, he has earned an impressive credit list with artists such as Common, Joss Stone, Anthony Hamilton and Jill Scott. Ryan has also served as a local fixture at the famed Philadelphia recording studio, Larry Gold’s TheStudio, where he recorded and mixed numerous major label and independent clientele projects and recorded string arrangements for artists such as Kanye West under award winning arranger and composer Larry Gold. He has engineered on several Grammy Award winning albums including Kirk Franklin’s 2009 Best Contemporary RnB Gospel Album “Fight of My Life” and Tye Tribbett’s 2013 Best Gospel Album “Greater Than”. Ryan has also recorded and mixed scores for feature films such as VH1’s “Totally Awesome” as well as mixing concert TV series for VH1, MTV, and TVOne.
Marc Offenbach is a recognized leader and innovator in label management, digital and traditional marketing and artist development, with more than 20 years of entertainment industry experience at top-level firms such as Sony Music, Universal Records and RED Distribution.
A graduate of CUNY with a B.A. in Music, Offenbach was a guest instructor at NYU’s Steinhardt Music School, where he taught Marketing & Merchandising in its Music Industry program. His area of expertise spans formulating A&R strategies, business affairs, label management, artist contracts and artist’s bookings, with a specialty in marketing non-traditional digital and physical spaces. He has been an active participant in the Digital Music Forum since 2006.
Marc Offenbach personally launched the successful music label, Benchmark Recordings, in 2011 and re-launched the career of Boyz II Men. Marc has also worked with artists such as Alabama Shakes, The Eels, Fran Healy, Dawes, My Morning Jacket, Jim James, Radiohead, Old Crow Medicine Show, Drive-By Truckers, Maxwell, Adele, Ledisi, Celine Dion and Tony Bennett, among others. He currently runs his own music consulting business, challenging conventional norms in the independent label sector to create new standards and explore new business models.
Ryan Schwab. After graduating from Drexel University in 2002 with a bachelor in Music and Audio Technology, Ryan Schwabe started his career in sound at Philadelphia’s Recording Studio Crash. As the staff engineer at Studio Crash he recorded such artists as John Legend, Gerald Veasley, Jaguar Wright and Monnette Sudler.
In 2003, he began his work as the Studio Designer and Manager for Drexel University's, MAD Dragon Studios in the Westphal College of Media Arts and Design. As Studio Manager, he is responsible for the construction, budgeting and design for all of the Music Industry Program's recording facilities. Along with his collegiate responsibilities, he is a voting member of the Grammys, a 'Producers and Engineers' wing co-chair and a member of the board of Governors for the Philadelphia Chapter of the Recording Academy. Ryan is also the treasurer of the Philadelphia Chapter of the Audio Engineering Society (AES).
Ryan Schwabe is a musician, producer, sound engineer, music programmer and upright bass player. He released his debut album 'Radio Recession' in 2009 with his then music partner, Taki76 and is currently working on a music project called Subglo. As a music producer he has worked with Lady Miss Kier of Dee-Lite, Count Bass D, Reef The Lost Cause, Hezekia and many other others.
He is also a mix engineer and CFO of RareMP3s LLC and has worked with Ellie Goulding, Shlohmo, Jeremih, Wet, Chance The Rapper, Waveracer, Ryan Hemsworth, rjd2, Baauer, Danny Brown, and other local and international acts.
Ryan Schwabe is also a guest lecturer at The Curtis Institute of Music.
Darren Walters is the Director of the Music Industry Summer program and an Associate Teaching Professor of Music Industry. Darren is the Director of Drexel’s faculty led, student run MAD Dragon Records in addition to teaching several core Music Industry program core business courses.
Daren is also co-owner and President of Jade Tree, a revered independent record label known for its caliber of talent, artistic vision and ethical business practices. Founded in 1990 by Mr. Walters and Tim Owen, Jade Tree has over 125 releases in its catalog from such luminary Artists as Jets to Brazil, Lifetime, The Promise Ring, Pedro the Lion and Strike Anywhere, among others. To date, Jade Tree has sold well over a million albums and continues to have significant impact in the industry where the label is well regarded and widely recognized as a trendsetter.
Darren has traveled extensively in the field, touring and attending conferences in the USA, Europe, South America and Asia. In 2011, Mr. Walters received a Fulbright-Hays grant and participated in a seminar abroad in Brazil where he studied the Brazilian music industry and has since initiated Drexel’s first Study Abroad Program to Brazil.
Please note instructors are subject to change based on availability during the summer months. Accepted students will receive a list of all confirmed faculty and their corresponding bios in a future mailing. The instructors listed above have historically taught courses during our summer program.
Our Degree Program
Drexel’s four-year music industry major combines both the business and technology aspect of the music field with continued study in the art of music. Students complete a well-rounded program beginning with courses in music theory, ear training, music history, orchestration and arranging, piano, songwriting, and world music. They continue with professional coursework in music business, recording industry operations, marketing management, recording, sound production, acoustics, and computer applications for music, complemented by continued liberal arts studies. The program features two three-month co-op experiences that allow students to work in the field and the opportunity to work for Drexel’s student-run record label, MAD Dragon Records; artist services company, Bantic Media, booking agency, Drako Concert Promotions; and publishing company, MAD Dragon Publishing.
For more information, visit: Music Industry Degree Program