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Why You Always Get What You Always Got

May 02, 2016

Girish Prabhu, Director and Dean of Srishti Institute of Arts, Design and Technology, and Apala Lahiri Chavan, Chief Innovator at Humanfactors International of Bangladore, India will present a design lecture on Friday, May 6th from 6-7pm in the URBN Annex Screening Room entitled If You Always Do What You Did, You Always Get What You Always Got.  Chavan and her Contextual Design Team help designers, marketers, product managers, and ethnographers in Fortune 500 companies by applying their innovative techniques to develop exciting new concepts and products. Prabhu has over 25 years of experience in user, business, design innovation, new product and business development, and product internationalization and localization.

Girish Prabhu’s experience and expertise expanses the education, healthcare, entertainment, and digital products and services industries. His focus is on improving methods, frameworks, and approaches in stakeholder-centric innovation and experience design. Chavan guides an ideation process to uncover subtle patters in ethnographic and market data to reveal the exciting breakthrough ideas that can drive business and generate revenues and profits while simultaneously improving the quality of life for users. Her most recent focus has been on the emerging markets.

This event is free and open to the public, a reception will follow the presentation. We encourage all of our alumni who are on-campus for alumni weekend to attend this exciting talk.