University Marketing & Communications
Info For:
Focus Areas

Need a New Social Media Account?

University Marketing & Communications must approve all new accounts.
Social Media Questionnaire
Izzy López
Associate Director, Social Media
Media Strategy
il349@drexel.edu
Megan Kilcullen
Associate Director, Social Media
Media Strategy
mpk72@drexel.edu

Social

Social media is a hive of networks composed of different audiences that allows us to spread ideas, share messages, tell stories, and interact socially. 

Drexel's social media channels allow us to communicate our brand, stories, and ideas while interacting with our community. Each channel has a unique target audience, or audiences, and as skilled communicators we must know how to engage with each of them. It is a powerful marketing communication tool that builds brand equity and distinguishes our brand from competitors.

But, social media is so much more than just a marketing tool. It allows us to create connections through followers, friends, or fans, and through continuous engagement build a deeper relationship with our connections.

Resources

For more information on social media policies, please check out the link below.

Social Media Policy

If you need permission to feature a person or group of people, please find the photo and video release form below. 

Photo / Video Release