The Campaign for Drexel
This toolkit is designed to help you execute Campaign-related communications across all media, including giving webpages, social badges, DONATE buttons and environmental activation. It contains lock-ups, fonts, colors, the distinctive line/arrow/node artwork, and guidelines for using all of them. There's also editorial information (ex. Do we capitalize "Is?"). The marketing communications staff in Institutional Advancement look forward to supporting you as you develop your giving page, branded Campaign ads, and other development communications.