Keynote Address: Dr. John P. Campbell
Keynote Description
The challenges facing higher education in the United States and abroad
are wide ranging with varying degrees of urgency. In many cases, the
use of academic analytics to address some of these challenges is being
considered but generally on a small, highly-localized scale that
makes them difficult to justify. The long-term use of analytics
requires ideas for collaboration, development, implementation, scaling,
and sharing among institutions. John will explore the opportunity for
analytics to pull together a team of faculty, staff, and administrators
on challenges to develop big ideas to be put into practice real
solutions to real problems. This session will particularly focus on the
area of student success and the Signals projects. The Signals project
is an early warning system that combines real-time data on course
performance with data from Blackboard,providing an accurate view of
student performance at any point in time. Signals has been integrated
into nearly 100 courses and has impacted over 23,000 students. Research
indicates that students taking courses that utilize Signals have
significantly higher rates of retention than their peers who were in courses not using the system.
About Dr. Campbell
Dr. John P. Campbell is Associate Provost for Information Technology
and Chief Information Officer at West Virginia University. In this
role, John is responsible for providing institution-wide leadership to
the University¹s technology infrastructure. John¹s efforts focus on
leading the institution¹s strategic and resource planning as well as
service delivery. Prior to his appointment at WVU, he was the Associate
Vice President for Academic Technologies at Purdue University. His
responsibilities focused on the support, empowerment,and enhancement of
faculty efforts in research and teaching/learning. During the past ten
years, John has examined methods to use academic analytics to identify
students at risk within courses. He was the founder of the Signal
sproject which has been featured on NBC and in the Chronicle of Higher
Education. The Signals project has also been awarded the 2012
Noel-Levitz Retention Award, the 2011 Digital Educational Achievement
Award, and the 2011 Campus Technology Innovators Award for Teaching and Learning.