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David O’Brien Published in Sports Business Journal writes about College Football Playoff System

December 3, 2012

Sport Management Program Director and Professor Dave O’Brien’s article, “The give and take of the new college football playoff system,” was published in the Sports Business Journal on Dec. 3, 2012. In the article, O’Brien breaks down the new playoff system and identifies who benefits from it, and who may find it detrimental.

To read the article by Sports Business Journal, go to