Google Analytics Technical Workshop
August 22, 2017
Google Analytics Technical Workshop Presentation [PDF]
Google Tag Manager (GTM) Reference Sheet [PDF]
Analytics Workshop for Marketing Managers and Web Developers
September 7, 2017
This Analytics workshop focuses on data reporting as a product of the new Drexel Enterprise Google Analytics set-up. Seer explains how to navigate the Drexel GA account to find data and pull reports relevant to your department’s goals, and how to analyze that data to inform marketing strategy across all channels.
Drexel Communications Day Analytics Workshop Presentation [PDF]